The other day B and her band, North Highlands, posted this fabulous video for PACT premium organic underwear featuring their new song "Steady, Steady" on Facebook:
The best part? Not only does the video showcase sparkly underwear and the band's dreamy psych pop sound, the underwear has a cause! PACT is working with two non-profit organizations to provide aid to Haiti in the form of solar powered LED lanterns to displaced women and families. Fun slogans? "Finally, underwear designed to light up the town" and "Change starts with your underwear."